Campaign Pitches
Missy partnered with an art director to come up with three campaign pitches for the small fast-food chain, Krystal and their new 2–3–4 deal. The burger joint competes with the popular brand White Castle, delivering satisfying morsels of American classics. The first pitch is all about highlighting the small joys in life, the second is a quirky game-show style approach and the third is a comedic concept poking fun at infomercials to highlight small meals with big deals.
